Month: March 2015

In order to send targeted ads, you’ll need to make a Facebook Ad Account through Facebook’s Business Suite. Use the steps below so you can start sending targeted ads to your audiences.

How to Create an Ad Account for Facebook & Instagram

In order to create a Business Suite Account, you’ll need a Facebook Page for your real estate business. If you don’t have one set up yet, follow the steps here.

Step 1: Create a Business Suite Account

Go to business.facebook.com.

Select Create an account.

Sign in to your Facebook account.

Fill out your business name, your name, and your business email. 

Click Submit.

Your Business Suite account should look something like this:

Step 2: Connect your Page to the Business Suite

Begin by going to Settings. You can find this by clicking on the dropdown menu where your Page’s name is and clicking the gear icon.

You should see this page:

Click Business settings where you will see this page:

Select Pages under the Accounts dropdown.

Select Add at the center of the page and type in your Page’s name.

Select Add Page.

Step 3: Set Up Your Ad Account

Start by selecting Ad Accounts on the left side of your page underneath Accounts 

Select Add at the center of the page.

Select Create a new ad account.

Fill out the Ad account name, Time zone, and Currency then click Next.

Select My business and then Create.

Select Create.

This next page is where permissions are within the Ad Account. 

Navigate to the bottom toggle that says Manage full account and select it. This will give you full access to the Ad account.

Once you’re done select Assign.

Lastly, select Add Payment Info and fill out your information. This will be the payment option for your ad spend budget when you create ads.

Congratulations!

You’ve created an Ad Account on Facebook Business Suite and can now send targeted ads to your leads!

About REDX

REDX offers real estate professionals a complete all-in-one prospecting platform for generating listing appointments. The platform includes seller leads, a dialer with up to three lines, and a lead management tool for simple follow-up. REDX maintains the position that all agents should be compliant with state and federal telecom laws – learn more here. Call (800) 731-7339 option 1 to learn more about prospecting FSBOs, Expireds, FRBOs, Pre Foreclosures, GeoLeads™, and our Power Dialer – or visit www.redx.com

Lead generation has revolutionized how top performing  real estate agents operate, radically changing the very nature of real estate prospecting.
Lead generation is now the principal means by which agents connect with the people who ultimately become their clients.
Here are the top three reasons why you should invest in lead generation.

#1: You’re a new agent and need leads to fill your pipeline

As a new agent you will first want to prospect to your sphere of influence, including friends and family. However, after that what comes next? This is where you start prospecting to homeowners who have identified that they have some motivation to sell.  Is your coach or broker urging you to get REDX to grow your business?  If not then they should be!  You’ve already invested significant amounts of time and money to launch your real estate career.  You might as well do it right the first time.  Being a top earner in the industry means putting the effort in to grow your business.  If you utilize lead generation tools from the very beginning you will set yourself up for great success.

#2: REDX leads can save your struggling business

When one of our clients, Sylvia Albers, came over to REDX she told us that she “went from zero listings in two years to eight listings in two months.”  If you are still prospecting for listings the old fashioned way, like Sylvia was before switching to REDX, it is no wonder you are having trouble! Without lead generation technology at your disposal, other agents are beating you to the punch with potential clients. To stop losing money, you need to invest in high quality lead generation tools.

#3: Your competition is getting more intense – you need to “up your game”

Regardless of how successful you are – your competitors (especially those making more than $250,000/year) are getting better.  Most top producing agents use REDX or a lead generation service like REDX to stay ahead of the pack.  Your competitors are purchasing leads and using a dialer to get through them faster than you are able to even gather them all on your own.  Will you take the left-overs after the aggressive agents get most of the listings or will you prospect like the pros and list more homes than you’ve ever listed before?
REDX sets the industry standard in seller lead generation with our expired, FSBO, pre-foreclosure and For Rent By Owner lead generation tools.  If you aren’t already subscribed to all of our lead types you are leaving tons of money on the table.  Visit our website today to learn more about how our leads will empower you to build your business.