How to Master Facebook Lead Ads with Ricardo Bueno
Writing and posting effective Facebook Lead Ads could be a game changer in your business. Listen up as marketing master Ricardo Bueno shares how to write copy that works, what photos you should include, and how you can develop an ad strategy that actually converts.
*REDX maintains the position that all agents should be compliant with state and federal telecom laws. Learn more here. Find more episodes of The REDX Podcast here.
Jump to topics: Read the topics below and scroll the video to the time listed.
• 01:27 – Who is Ricardo Bueno?
• 03:51 – How can I lay a foundation for my social media strategy?
• 05:16 – What is a marketing flywheel?
• 06:54 – What is Ricardo’s “secret sauce” for reaching audiences?
• 09:16 – What criteria should I use to find the right leads?
• 11:51 – How can I get started with Facebook ads?
• 14:32 – What three questions do consumers commonly have today?
• 16:24 – What copy and photos should I include in my ads?
• 25:40 – What are some tips for writing ads?
• 28:17 – What does Ricardo’s follow-up sequence look like?
• 36:57 – How can I develop a “keep-in-touch” strategy?
Quotes
• 02:39 – “Marketing is everything you do.”
• 29:32 – “Be persistent, not pestering.”
• 33:43 – “People take a lack of engagement as,”I’m not interested,” and that’s just not true.”
• 35:59 – “If you’re not marketing to your SOI, somebody else is. If you’re not following up with your leads, somebody else is.”
Resources Mentioned
Reach Ricardo:
Getting Started with Facebook Lead Ads PDF
Website
Facebook
LinkedIn
Key Takeaways:
About REDX
REDX offers real estate professionals a complete all-in-one prospecting platform for generating listing appointments. The platform includes seller leads, a dialer with up to three lines, and a lead management tool for simple follow-up. REDX maintains the position that all agents should be compliant with state and federal telecom laws – learn more here. Call (800) 731-7339 option 1 to learn more about prospecting FSBOs, Expireds, FRBOs, Pre Foreclosures, GeoLeads, and our Power Dialer – or visit www.redx.com
