Brian Icenhower's Strategy to Build Your Sphere of Influence
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Jump to topics: Read the topics below and scroll the video to the time listed.
• 01:43 – Who is Brian Icenhower?
• 05:15 – What can I do now to generate business later?
• 08:00 – What can I do to build my pipeline?
• 10:15 – Is now an appropriate time to call people?
• 15:20 – How often should I contact my Sphere of Influence (SOI)?
• 16:47 – How should I check in with my SOI?
• 18:40 – How can I use my SOI to generate consistent income?
• 20:00 – What stops agents from having a sphere database?
• 23:15 – What are the benefits of having a coach?
• 24:40 – How should I categorize my contacts and conversations?
• 27:35 – Why is now the best time to work your SOI?
• 30:05 – What should I say to my SOI during COVID?
• 31:47 – How can I call my SOI without sounding pesky?
• 37:20 – How can I conduct listing appointments during quarantine?
• 46:30 – What should I say on a virtual listing appointment?
• 53:40 – What should I do if I have a small SOI?
• 57:05 – What should I do if my sphere lives in a different part of the country?
Quotes:
• 05:21 – “The activities that we do today always generate business later.”
• 29:20 – “There are so many ways to reach out and help the people we care about… genuinely!”
Resources:
SOI: Building A Real Estate Agent’s Sphere of Influence
Prospect: The Real Estate Lead Generation Manual
Reach Brian:
About REDX
REDX offers real estate professionals a complete all-in-one prospecting platform for generating listing appointments. The platform includes seller leads, a dialer, and a lead management tool that makes follow up simple. Call (800) 731-7339 option 1 to learn more about prospecting FSBOs, Expireds, FRBOs, Pre Foreclosures, GeoLeads™, and our Storm® Dialer or visit www.redx.com.
